Commercial Arts and Advertising students went on a field trip yesterday to the National Stationery Show in New York City. Held annually, this is a huge business event and tradeshow that draws thousands of attendees to see what's hot in the paper and party products industries. Earlier in the year, students designed original greeting cards and I thought it would be a good follow up to have them see how the industry decides what will be in stores. This show combines manufacturers, buyers, designers, sales reps, licensors, press, and manufacturing suppliers. Below is a greeting card design by student Maureen Healy.
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